Privacy

Last Updated: 20 October 2026

Thank you for choosing BERIAS LLC (“BERIAS,” “Company,” “we,” “us,” or “our”), 255 Giralda Ave, 5th Floor, Coral Gables, FL 33134, United States.

Your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our website www.berias.com (“Website”) and services (“Services”).

If you book a session from the European Union, Switzerland or Norway, your contracting party and the controller of your booking data is our affiliate BERIAS GmbH, Traubinger Str. 26, 82327 Tutzing, Germany. In that case its privacy policy applies: https://berias.com/de/datenschutz/

1. What Information Do We Collect?

We collect personal information you provide (such as name, email, company, phone, messages) and technical information automatically (such as IP address, browser type, device information, usage data). When you book a session we also collect the questionnaire information, payment status and consent records described under “Booking of Micro Consulting Services”. Card details are handled by Stripe and never reach our servers.

2. How Do We Use Your Information?

We use your information to:

  • Provide and improve our Services
  • Respond to your requests and communicate with you
  • Process bookings and payments
  • Prepare consulting sessions
  • Determine the contracting BERIAS company, currency and applicable terms
  • Protect our forms against abuse
  • Analyze Website usage and performance
  • Comply with legal obligations

Artificial Intelligence (AI) Notice:
For certain consulting services (e.g., Rapid-Response Diagnosis), we use AI technology to analyze business-related content you provide. Your name, email address, phone number and company are not sent to AI systems. For the automatic initial assessment after the questionnaire we use the Claude API by Anthropic, PBC, 548 Market St, PMB 90375, San Francisco, CA 94104, USA. Only business information is sent: industry, team size, role, chosen package and your description of the challenge and desired outcome. Please do not include personal data of yourself or other people in the free-text fields. Anthropic processes this data as our service provider, may not use it to train its models, and generally deletes inputs and outputs within 30 days, unless longer retention is needed to enforce its usage policy or required by law. The assessment is for your information only; no decision with legal or similarly significant effect is made automatically.

3. Will Your Information Be Shared?

We do not sell your data.
We may share data with:

  • The consultant you choose for your session, and our service providers: Stripe (payments), Calendly (scheduling), HubSpot (CRM), Anthropic (AI assessment), Cloudflare (abuse protection), geoPlugin and ipapi.co (country detection), Microsoft 365 (email delivery), DomainFactory (hosting) and Apollo.io (company visit detection). Details are listed under “Use of Third-Party Tools and Social Media Plugins”.
  • Google (analytics and advertising, see “Google Analytics” and “Google Tag Manager and Google Ads”)
  • Our affiliate BERIAS GmbH, Germany, where it is your contracting party
  • Service providers who support our business (under confidentiality obligations)
  • Legal authorities when required
  • In connection with a business transfer (you will be notified)

4. How Do We Protect Your Information?

We use industry-standard security measures (encryption, access controls) but cannot guarantee absolute security.

5. Cookies and Tracking Technologies

We use cookies and similar technologies for analytics, security, and improved user experience. You may control cookies through your browser settings. On our booking pages we use a strictly necessary session cookie, see “Session Cookie on the Booking Pages”. Visitors from the EU can manage non-essential cookies through our cookie banner.

6. Use of Third-Party Tools and Social Media Plugins

We use third-party tools and social media plugins to operate and improve our Services:

Google Analytics
We use Google Analytics to analyze Website traffic. Google Analytics may collect information such as your IP address, device information, and browsing behavior. You can opt out by installing the Google Analytics Opt-Out Browser Add-on.

Google Tag Manager and Google Ads (Conversion Tracking and Remarketing)
We use Google Tag Manager to manage analytics and advertising tags on our Website. We also use Google Ads conversion tracking and remarketing: Google records whether you visit certain pages after clicking one of our ads and may show you BERIAS ads on other websites. For this, Google uses cookies or similar technologies and processes in particular your IP address, device and browser information and the pages you visit. Visitors from the EU, EEA, UK and Switzerland are asked for consent through our cookie banner first; without consent, Google services run in “consent denied” mode (Google Consent Mode) and set no cookies. For more information, see Google’s Privacy Policy.

Apollo.io (Company Visit Detection)
We use the website tracking of Apollo.io (ZenLeads, Inc., 440 N Barranca Ave #4750, Covina, CA 91723, USA) to identify which companies visit our Website, based on your IP address and technical information about your visit (pages viewed, time, browser). We use this information to contact business customers. Apollo.io stores an identifier in your browser’s storage. Visitors from the EU, EEA, UK and Switzerland are asked for consent through our cookie banner first. For more information, see Apollo’s Privacy Policy.

YouTube
We embed YouTube videos on our Website. When you view a video, your browser may connect directly to YouTube’s servers. For more information, see YouTube’s Privacy Policy.

Instagram, Facebook (Meta), LinkedIn, X (Twitter)
Our Website may feature social media plugins (“Like”, “Share”, etc.) for Instagram, Facebook, LinkedIn, and X. When you interact with these plugins, your browser may connect to the respective platform and transfer data such as your IP address.
If you are logged in to any of these services, they may link your visit to your account. For details, please refer to the privacy policies of Meta/Facebook, Instagram, LinkedIn, and X/Twitter.

HubSpot
We use HubSpot (HubSpot, Inc., Two Canal Park, Cambridge, MA 02141, USA) for marketing automation, customer communication, and CRM. HubSpot may use cookies to collect usage data and facilitate communication. When you book a session, your questionnaire information is also stored in HubSpot. For more information, see HubSpot’s Privacy Policy.

Booking of Micro Consulting Services
When you book a Micro Consulting session through our booking pages, we process the information from the questionnaire: first and last name, email address, company, industry, team size, role, your description of the challenge and the desired outcome, and your chosen language and package. We store this together with your consents and confirmations (each with a timestamp), the chosen consultant, the payment status and the detected country. After payment, the consultant you choose receives your information (including package and price) by email to prepare the session, and it is stored in HubSpot (see above). After payment we also email you a booking confirmation with the contract details and the terms valid at the time of booking. We need this information to provide the session. Retention: see “Data Retention”.

Online Withdrawal
Using the “Withdraw from contract here” function in the footer of every page, you can withdraw from a contract concluded on our website. We process your name, email address, contract details and the date and time of receipt, store your statement, link it to your booking where possible, and send you an acknowledgement by email. Retention: see “Data Retention”.

Session Cookie on the Booking Pages
On our booking pages we set a strictly necessary session cookie (PHPSESSID) so that your information is kept from one booking step to the next. It contains only a random identifier, cannot be read by scripts and is deleted when you close your browser. It is not set on any other page of our website.

Country Detection (geoplugin.net, ipapi.co)
When you open our booking pages, we determine your country from your IP address. This decides which BERIAS company you contract with (BERIAS GmbH for customers in the EU, Switzerland and Norway; BERIAS LLC for all others), the currency in which prices are shown, and which terms apply. To do this, your IP address is sent to geoplugin.net (GEOPLUGIN SAS, France; servers in France and the Netherlands), which according to the provider deletes IP addresses after one minute at the latest. If that service is unavailable, your IP address is sent to ipapi.co (Kloudend, Inc., 1887 Whitney Mesa Dr #4080, Henderson, NV 89014, USA). We store only the resulting country code: for up to 24 hours in our website’s cache, linked to a hashed form of your IP address, and with your booking if you submit one. Legal basis (for users in the EU, EEA, UK and Switzerland): Art. 6(1)(b) GDPR (steps prior to entering into a contract) and Art. 6(1)(f) GDPR (our legitimate interest in applying the correct contracting company, prices and terms).

Abuse Protection (Cloudflare Turnstile)
To protect our contact and booking forms against automated abuse we use Cloudflare Turnstile by Cloudflare, Inc., 101 Townsend St, San Francisco, CA 94107, USA. Your IP address and technical information about your browser and device (such as the user agent) are sent to Cloudflare to check that a submission comes from a human. Cloudflare processes this data on our behalf and, according to Cloudflare, also as an independent controller to improve its bot detection. Cloudflare participates in the EU-U.S. Data Privacy Framework and its UK and Swiss extensions. We also limit the number of form submissions per IP address; for this a hashed form of your IP address is stored on our server for one hour.

Payment Processing (Stripe)
Payments at booking are processed by Stripe. For BERIAS LLC the contracting Stripe entity is Stripe, LLC (registered office: 1209 Orange St, Wilmington, DE 19801, USA). You enter your card details directly into a Stripe field; they are never processed or stored on our servers. We send Stripe your email address (for the receipt), the amount, a booking reference, the chosen package and the contracting BERIAS company. Stripe also processes data as an independent controller, e.g. for fraud prevention and legal compliance; see Stripe’s privacy policy at https://stripe.com/privacy.

Scheduling (Calendly)
After payment we redirect you to the Calendly scheduling page of the consultant you chose to pick a time. The provider is Calendly, LLC, 115 E Main St, Ste A1B, Buford, GA 30518, USA. We pass your name, email address and booking reference so that you do not have to enter them again.

Email Delivery
Confirmation and notification emails, including those to your chosen consultant, are sent via Microsoft 365, provided by Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland.

Hosting
Our website, including the booking data, is hosted by DomainFactory GmbH, c/o WeWork, Neuturmstr. 5, 80331 Munich, Germany. When you visit our website, the server automatically records technical access data (such as IP address, requested page, browser type and time of access) in log files to keep the website secure and running. These log files are deleted after seven days.

Other Providers
Our Website may include additional plugins or links to third-party services. We are not responsible for the privacy practices or content of these sites. Please review their privacy policies before providing information.

7. International Data Transfers

Your data is processed in Germany (hosting), in the European Union and in the United States. Where data of individuals in the EEA, the UK or Switzerland is transferred to the United States, we rely on the EU-U.S. Data Privacy Framework (where the recipient is certified) or on Standard Contractual Clauses. If you are in the EU, EEA, UK or Switzerland, the GDPR (or its UK and Swiss equivalents) applies to the processing of your data.

8. Data Retention

We keep personal data only as long as needed for the purpose or required by law:

  • Paid bookings (including your confirmations, payment records and any withdrawal statement): ten years after the end of the calendar year of the booking, to meet tax and commercial record-keeping obligations and to establish or defend legal claims.
  • Bookings not completed (questionnaire without payment): deleted no later than 12 months after submission.
  • Country code cache: 24 hours. Hashed IP address for abuse limits: one hour. Session cookie: until you close your browser. Server log files: seven days.
  • The same periods apply to booking information stored in HubSpot.

Backups are overwritten at the end of their own retention period.

9. Your Rights

Depending on your location, you may have rights to:

  • Access, correct, or delete your personal information
  • Object to processing or restrict use of your data
  • Withdraw consent at any time

To exercise these rights, email us at info@berias.com. If you are in the EU, EEA or UK, you also have the right to lodge a complaint with a data protection supervisory authority.

10. Children’s Privacy

Our Services are not for children under 18. We do not knowingly collect data from minors.

11. Updates to This Privacy Policy

We may update this policy. Changes are effective once posted. Please check this page regularly.

12. Contact Us

BERIAS LLC
255 Giralda Ave, 5th Floor
Coral Gables, FL 33134
info@berias.com
+1 (786) 966-1795