News - BERIAS

Driving Digital Transformation in SMEs

14. January 2025
By Berias

Driving Digital Transformation in SMEs: Practical Insights for Managers and Business Owners

Digital Transformation is no longer optional, it’s a necessity for survival and growth. As highlighted by Wang and Zhang in their groundbreaking 2025 study published in Socio-Economic Planning Sciences, Digital Transformation offers SMEs the tools to enhance innovation and improve organizational performance sustainably. Yet, despite the evident benefits, achieving meaningful Digital Transformation remains elusive for many businesses.

This article breaks down actionable steps managers and company owners can take to successfully navigate their Digital Transformation journey, leveraging insights from the study and real-world practices.

Better Understand Digital Transformation in SMEs

Digital Transformation is more than adopting new technologies; it represents a profound shift in how businesses operate and deliver value. Wang and Zhang describe it as a strategic reconfiguration of resources, processes, and business models, driven by digital technologies. For SMEs, the stakes are particularly high. Embracing Digital Transformation can mean staying competitive in a volatile, uncertain, complex, and ambiguous (VUCA) world.

Yet, only a fraction of firms report significant results from Digital Transformation efforts. The challenges range from limited resources and resistance to change to technological mismatches and environmental pressures. Addressing these challenges requires a focused approach grounded in three critical drivers identified in the study: technology, organization, and environment.

The Three Pillars of Successful Digital Transformation

Investing in the Right Technology

Technology forms the backbone of Digital Transformation. SMEs need to:

Adopt Scalable Tools: Select technologies like cloud computing, artificial intelligence, and big data analytics that align with your business’s goals and scale with your growth.
Prioritize Security and Reliability: Ensure the technology provides robust data security and integrates seamlessly with existing systems.
Emphasize Usability: Choose tools that are user-friendly to drive adoption across teams.

A little Advice: Start small. Invest in a single, impactful technology such as customer relationship management (CRM) software or e-commerce platforms. Demonstrate measurable success before scaling up.

Creating Organizational Readiness

Even the best technology won’t yield results if the organization isn’t ready to embrace it. Wang and Zhang emphasize the role of leadership and culture in facilitating change.

Leadership Commitment: Leaders must champion digital initiatives and allocate necessary resources.
Foster an Innovative Culture: Encourage employees to experiment with digital tools and embrace change.
Upskill Your Workforce: Invest in training to equip employees with the skills needed for new technologies.

Actionable Tip: Set up cross-functional teams to lead pilot projects, combining expertise from different departments to test and iterate digital solutions.

Leveraging the External Environment

External factors, including industry trends, customer demands, and government policies, significantly influence the success of Digital Transformation.

Stay Informed: Monitor changes in customer preferences, technological advancements, and regulatory policies.
Capitalize on Support: Utilize government incentives, grants, or partnerships aimed at supporting digitalization.
Collaborate with Partners: Work with tech providers, industry peers, and research institutions to share knowledge and resources.

Actionable Tip: Join industry forums or networks to stay updated and leverage collective expertise to overcome shared challenges.

The Role of Environmental Dynamism

Environmental dynamism, a term used by Wang and Zhang to describe the volatility and unpredictability of a business’s external environment, acts as both a challenge and an opportunity. In highly dynamic environments, businesses are pushed to innovate faster and adapt quickly.

Adapt Strategies: Use digital tools to collect real-time market data and adjust strategies promptly.
Enhance Agility: Develop processes that allow rapid response to external changes.

Useful on the way: Implement scenario planning to prepare for different environmental shifts, ensuring your digital tools are flexible enough to accommodate changes.

Linking Digital Transformation to Innovation and Performance

The study highlights a clear connection between Digital Transformation, innovation capabilities, and organizational performance. Digital Transformation enables SMEs to:

Enhance Decision-Making: By leveraging big data, businesses can make informed decisions faster.
Foster Open Innovation: Break down organizational silos and collaborate across teams or with external partners.
Achieve Sustainable Growth: Optimize resource use, reduce waste, and deliver value across economic, social, and environmental dimensions.

Important: Regularly measure the impact of Digital Transformation initiatives using key performance indicators (KPIs) such as cost savings, innovation rates, and customer satisfaction. That will help the team to understand the importance of the transformation.

Practical Recommendations for SME Managers

Here are some concrete steps managers and business owners can take to drive Digital Transformation effectively:

Start with a Clear Vision: Define what Digital Transformation means for your business and how it aligns with your strategic goals.
Engage Your Team: Involve employees early in the process to foster buy-in and gather diverse perspectives.
Use Data Wisely: Leverage data analytics tools to identify trends, customer preferences, and operational inefficiencies.
Test Before Scaling: Pilot digital initiatives in one area before rolling them out company-wide.
Build Resilience: Incorporate flexibility into your digital tools and processes to adapt to future changes.
Celebrate Small Wins: Recognize milestones to maintain momentum and demonstrate the value of DIGITAL TRANSFORMATION initiatives.

Closing Thoughts

Digital Transformation is not a one-size-fits-all solution. For SMEs, the journey requires deliberate planning, commitment, and adaptability. As Wang and Zhang’s research underscores, the right combination of technology, organizational readiness, and environmental awareness can unlock unprecedented innovation and performance.

The path to Digital Transformation may be complex, but the rewards are clear. By taking strategic, actionable steps today, SMEs can build a sustainable, competitive edge that lasts well into the future.

Source

Cited Study: Wang, S., & Zhang, H. (2025). Enhancing SMEs sustainable innovation and performance through Digital Transformation: Insights from strategic technology, organizational dynamics, and environmental adaptation. Socio-Economic Planning Sciences, 98, 102124. https://doi.org/10.1016/j.seps.2024.102124

Micro Consulting The key for Solo Entrepreneurs, retailers, and start-ups

21. October 2024
By Berias

Micro-consulting: The key for Solo Entrepreneurs, retailers, and start-ups

In a business world characterized by rapid change and uncertainty, solo entrepreneurs, retailers, and startups face unique challenges. Adaptive Micro Consulting from BERIAS offers a solution that goes far beyond traditional coaching. Short, focused consulting sessions not only create clarity in tasks and strategies, but also achieve fast, measurable results.

Clarity and focus: faster decisions for entrepreneurs

While traditional business coaching is often designed for the long term, Adaptive Micro Consulting focuses on specific challenges and offers immediate solutions. This allows entrepreneurs to act faster and make informed decisions without engaging in lengthy analysis processes. Studies show that targeted consulting approaches such as micro-consulting for SMEs enable greater efficiency and faster implementation as they address specific problems and offer flexible solutions. (https://www.maven.co/2023/04/02/the-ultimate-guide-to-microconsulting and https://www.mckinsey.com/industries/public-sector/our-insights/beyond-financials-helping-small-and-medium-size-enterprises-thrive)

Compared to conventional business coaching, Adaptive Micro Consulting goes further: it provides concrete action recommendations and helps implement operational measures directly. This differs from many coaching programs focusing on long-term personal development and abstract concepts. The focus on practical, implementable solutions makes the consulting approach ideal for smaller companies that want quick results (https://www.gtaaccounting.ca/blog/benefits-of-business-consulting-for-small-businesses).

Added value through targeted automation and process optimization

A key element of Adaptive Micro Consulting is process optimization and automation support. Many small companies are faced with the challenge of working more efficiently and reducing costs at the same time. This is where consulting comes in, helping to improve internal processes through modern tools and digital strategies. According to McKinsey, SMEs can increase their efficiency by up to 30 % through targeted digitalization, which leads directly to greater competitiveness (https://www.mckinsey.com/industries/public-sector/our-insights/beyond-financials-helping-small-and-medium-size-enterprises-thrive).

Case studies: How start-ups and retailers can benefit from Adaptive Micro Consulting

In practice, it has been shown that companies that rely on short, focused consulting approaches can react more quickly to market developments. One example is retailers who have reduced operating costs through warehouse management automation tools and digital marketing strategies. These flexible solutions enable small businesses to compete in a competitive market without spending huge budgets (https://www.gtaaccounting.ca/blog/benefits-of-business-consulting-for-small-businesses).

Conclusion: Why Adaptive Micro Consulting is the right approach for small companies

Adaptive Micro Consulting from BERIAS offers clear added value for solo entrepreneurs, retailers, and start-ups. A flexible, solution-oriented approach helps not only to create clarity in tasks and strategies but also to achieve real results. This makes it an attractive alternative to traditional entrepreneur coaching – especially for businesses that need quick, tangible results.

Sources:

Maven: The Ultimate Guide to Microconsulting Maven
McKinsey: Helping Small and Medium-Size Enterprises Thrive McKinsey & Company
GTA A GTA Accounting

Why micro-consulting is the future for SMEs

28. September 2024
By Berias

Micro-Consulting: Agile solutions for dynamic markets

In today’s rapidly changing business world, small and medium-sized enterprises (SMEs) face the challenge of responding quickly and flexibly to new market demands. While traditional consulting models often require long-term commitments and high costs, micro-consulting offers a new, innovative solution: short, focused consulting units that deliver immediate results. Especially in industries such as automotive or healthcare, where digital transformation is unavoidable, micro-consulting provides valuable support.

Flexibility and cost efficiency through focused consulting

The concept of micro-consulting aims to offer highly specialized, one-hour consultations that not only relieve the customer financially, but also in terms of time. Instead of lengthy analyses and long-term projects, micro-consulting focuses on solving specific problems in a short space of time. For companies, this means maximum flexibility and results that can be implemented immediately – a decisive advantage, especially for SMEs that do not have the resources for traditional consulting projects.

According to a study by McKinsey, the demand for agile and flexible business models is increasing. Companies that focus on agility achieve up to 30% higher efficiency gains and are better able to respond to market changes. Micro-consulting is therefore a decisive competitive advantage for SMEs that are under cost pressure and need to implement innovations at the same time.

Stay agile: How micro-consulting supports companies

In industries such as the automotive industry, which is currently facing massive upheaval – such as the switch to electric vehicles and the digitalization of the entire value chain – companies must remain agile and adaptable. This is where micro-consulting shows its strength. Through short, intensive consulting sessions, SMEs can react quickly to technological changes and optimize their processes. A car dealership that wants to increase its sales figures can use a targeted micro-consulting approach to develop the best growth strategies for the German market without making a long-term commitment. Micro-consulting not only helps with strategic alignment, but also with the implementation of solutions that accelerate digital transformation. Automation solutions for car repair shops are an example of how targeted consulting services can have a direct and measurable impact. Companies today need to know: How can I digitize my car dealership? Micro-consulting provides them with the answers – quickly and feasibly.

Growth through flexible consulting: The change in the consulting market

The evolution of the consulting market towards flexible and modular offerings reflects the growing needs of SMEs. Studies show that companies are increasingly turning to “on-demand” consulting services to solve specific problems without having to make a long-term commitment. This new form of consultancy enables companies to buy in expertise when and where it is needed. Especially in the automotive industry, where process optimization and crisis management are essential, this represents a significant advantage. A report by SkillQuo emphasizes that micro-consulting is becoming increasingly important in response to the growing demand for fast, flexible and cost-effective consulting. For SMEs in Germany, which are under pressure from increasing competition and technological challenges, micro-consulting can be the key to success.

Conclusion: Micro-consulting as a solution for dynamic markets

The future of the consulting market lies in flexible and modular offerings that enable companies to adapt quickly to changing market conditions. Micro-consulting offers SMEs the opportunity to obtain highly specialized expertise in the shortest possible time and implement it directly. In a world where time is money and agility is the key to success, micro-consulting is an indispensable resource for companies that want to remain competitive. Whether process optimization in the automotive industry, digitalization of car dealerships or the introduction of automation solutions for workshops – with Micro-Consulting, companies receive exactly the advice they need, quickly, cost-effectively and tailor-made.

Sources:

McKinsey Company. “Why Agility Pays.” Published on September 22, 2023. McKinsey.
GigExchange. “What is Micro-Consulting?” Published on September 20, 2023. GigExchange.
SkillQuo. “Micro-Consulting: The Evolution of Management Consulting.” Published on September 15, 2023. SkillQuo.

Digital transformation with a small budget

26. September 2024
By Berias

How small automotive companies can compete with the giants

There’s no doubt about it in the automotive industry: the digital transformation is in full swing. From the rise of electric vehicles to online car sales, the market is changing faster than ever. This poses a particular challenge for small and medium-sized enterprises (SMEs). How can a small car dealership or garage compete with the large, well-financed corporations? The answer lies in the clever use of digital tools and automation – without huge budgets.

Why digital marketing strategies and optimized customer experience are crucialAt a time when more and more cars are being bought online, a strong digital presence is essential. According to a report by PwC, 84% of global automotive companies emphasize the need to prioritize digital strategies. For small businesses, this means integrating digital marketing tools such as targeted advertising and customer platforms to optimize the customer experience and increase sales. For car dealerships in particular, it is important to not only rely on traditional on-site sales, but also to become more present online in order to keep up with the big players (PwC Report).

A car dealership can strengthen its online presence with targeted advertising campaigns that are tailored to the needs of customers and by using analysis tools to understand customer behavior. This makes it possible to better reach potential customers and retain them in the long term. Automation in customer service, such as chatbots or automated email campaigns, are other tools that help SMEs to achieve a high level of customer satisfaction without much effort.

Successful examples: Digital transformation without huge budgets

There are already many small automotive companies that have managed to fight their way to the top with affordable digital solutions. According to a report by Capgemini, more and more small firms are turning to cloud-based solutions and low-cost automation tools to boost their operational efficiency. One notable example is the use of agile digital platforms that allow even smaller businesses to increase their reach while managing their inventory more efficiently (Capgemini report). For example, a small car dealership could use cloud solutions for inventory management to keep track of its stock, process orders more efficiently and save time and money. The automation of processes such as appointment scheduling or invoicing can also contribute significantly to reducing costs and improving service.

The ROI of digital marketing and automation

/wp-content/uploads/2024/09/Kosteneinsparung-in-der-Automobile-Industrie-1219×1200.png

Cost savings through automation

Increasing sales through digital marketing

Saving time through digitalization

Customer satisfaction through digital processes

Digitalization is not just about keeping up with the big players, it also offers an opportunity to increase profitability. According to an analysis by PwC of small and medium-sized enterprises in Europe, digital transformation can lead to a significant return on investment (ROI), especially when automating customer service and marketing processes. By automating key processes such as inventory management and digital marketing, small businesses can not only save costs but also remain competitive without sacrificing service quality (PwC SME report). For example, a garage could use automated email marketing campaigns to regularly inform its customers about new offers or services. These measures not only increase turnover, but also improve customer loyalty – all with minimal effort.

Conclusion: Staying competitive with digital transformation

For small and medium-sized companies in the automotive industry, digital transformation is not a luxury, but a necessity. By making smart use of digital tools and automation solutions, even small companies can increase their efficiency, reach their customers better and ultimately compete with the big players in the industry. Whether it’s process optimization in the automotive industry or increasing sales at the dealership, digital solutions are the key to staying competitive in a rapidly changing market.

Sources:

PwC. “The Digital Transformation of SMEs in Europe.” Published in 2023. PwC report.
Capgemini. “Digital Transformation: The Automotive Industry’s Road to Recovery.” Published in 2023. Capgemini report.
PwC. “Auto Industry Transformation.” Published in 2023. PwC Auto Report.

Artificial intelligence in innovation strategies

16. May 2022
By Berias

Today, companies find themselves in an ambivalent situation: rarely have there been so many opportunities for the internal development of the company and the opening up of markets and customers due to technological progress. On the other hand, there is pressure to keep pace with changing technology so as not to be displaced. Especially the keywords “Artificial Intelligence”, “Digitalization” and “Machine Learning” have become indispensable in the media, thus repeatedly underlining their importance.

In many industries, areas of application can be identified where “Artificial Intelligence” can deliver significant added value. Banks, insurance companies, energy suppliers and the healthcare industry are just a few. For the successful use of Artificial Intelligence, however, various points must be sufficiently taken into account:

Necessary conditions for AI

A sufficient clarification of so-called “buzzwords” should be made so that no misunderstandings occur and current discussions can be followed correctly. It also counteracts false prejudices and fear of contact, as this technological development will become even more important in the future.
There must be fundamental preparation for the use of Artificial Intelligence, in terms of both IT infrastructure and data sources. The full power of Artificial Intelligence methods can only be used if the resources are available in a format that can be easily analyzed. In particular, the standardization of data formats and the presence of legacy systems in IT can present difficulties in this regard.
Current best practices and success stories should be used to generate ideas. However, it should be noted that generic solution approaches can rarely be transferred one-to-one to every company. The specific requirements must be taken into account.

More understanding through the BERIAS.glossary

ChatGPT

Abbreviation for “Generative Pre-trained Transformer”. A product of the “Open AI” initiative in which Elon Musk, among others, was involved. At its core, it is an autoregressive reinforcement machine learning model that has great strength in Natural Language Processing (NLP). (Source: https://openai.com/blog/chatgpt/)

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Hurdles in the companies

When attempting to tackle these tasks on their own, companies are confronted with the challenges of having to start from a comparatively low level of digitization as well as having to compensate for a lack of specialist expertise in artificial intelligence. According to a well-known ^study1, the level of digitization in Germany is still lower than in Europe in some cases, which is associated with expected losses in competitiveness. Also the determined use of Artificial Intelligence with the associated potentials is still treated stepmotherly, because it is a very new and unfamiliar topic.

The next step

Expert workshops with consulting companies specializing in this area are a sensible solution. Moderators can guide you through the unfamiliar topic of Artificial Intelligence or, if you already have some knowledge, you can delve directly into it. The workshops are then used to identify concrete initial ideas for starting changes in suitable areas of operation so that these can be followed up in a targeted manner. As already mentioned, special attention must be paid here to company-specific implementation and adaptation in order to create viable and sustainable solutions.

How BERIAS helps

Not only can we provide the necessary expertise and guidance in this regard, but our flexibility and agility allow us to respond individually and precisely to your company and the associated requirements. This includes both the strategic goal setting and corresponding planning, which is designed in joint coordination, as well as the subsequent realization and implementation. Here, our project management competencies (both classical and agile) as well as our competent partner companies from the IT sector (ScaleITS, We connect AI, Automation 4 All, …) come into play. Above all, as an official partner of the well-known automation company UiPath, we can offer any expertise with respect to application possibilities of automation. And this we can also do in connection with Artificial Intelligence, so that we can make use of its powerful synergy potentials.

1: [ifo study: Germany only average in digitization; https://www.ifo.de/node/66506?msclkid=fe8f7a18d0f811ec896eef1559eb4b95]More understanding through the BERIAS.glossary

Deep Learning

Deep Learning describes machine learning by means of artificial neural networks, which comprise several layers (deep layers). The large number of layers is intended to make even difficult tasks solvable for machines. (Source: “Artificial Intelligence: A modern approach” by S. Russell and P. Norvig)

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Support for Horizont e.V.

7. January 2022
By Berias

Christmas time is donation time

Responsibility is important.
Responsibility for yourself and for others.

We often hear the saying “If everyone thinks of themselves, everyone is thought of”.
Even as a simplified blanket statement, we at BERIAS think this is too short-sighted, because it does not create a social society.

We humans bear responsibility for our actions and this applies not only to our direct environment, but also to our indirect environment.
Especially in today’s globalized world.
At BERIAS, we live and work by this principle and it is a valuable asset to us.

In a social society, however, it is not only individuals who are responsible for their own actions; more complex structures such as companies also bear responsibility.
We are also aware of this responsibility and are not only involved individually in voluntary work and with donations, BERIAS as a company also gives something back.
This year, our support goes to the great HORIZONT e.V.

Horizont supports children and their mothers who suddenly find themselves on the street.
Even in a city like Munich, that’s 1,700 children without a home.
We would like to thank everyone involved and the volunteers of this great organization for their work, their commitment and their willingness to help.

PSYCHO GAMES

4. November 2021
By Berias

We meet different people every day and shape our relationships with our words and actions. Whether professionally or privately, communication and interaction are central elements of our lives.

There are times when everything runs like clockwork. We are healthy, successful at work and get on well with everyone. And then there may be times that are difficult. Most difficulties can be overcome. Mind games do not refer to everyday obstacles – they are more about relationships in which manipulation is involved alongside entrenched patterns of behavior. This robs us of a lot of energy, wears on our nerves, is unhealthy and has the potential to draw us into a negative spiral.

Knowledge is power

Perhaps, but in any case, knowledge brings clarity.

The better we understand the roles in mind games, the better we can become an observer of a situation and not be completely caught up in it. This gives us the distance we need to see through manipulation and thwart or at least defuse it.

In a mind game, the roles of the participants are usually defined in the so-called “Drama triangle” (according to Stephen Karpman): Victims, persecutors and rescuers.

Let’s take a closer look at these roles by describing a somewhat exaggerated picture of each role.

The victim role: The victim assumes a passive position. They like to moan, are unhappy, believe themselves to be powerless at the mercy of fate and see themselves as flawless.

The pursuer role: The persecutor is a harsh critic who acts sternly and condescendingly. He likes sweeping and condemning statements. In the worst cases, he is choleric, shouts and throws accusations and even threats around. The persecutor considers himself strong, assertive and absolutely unable to tolerate criticism.

The savior role: The savior likes to act as a protector, treats others like little children, teaches and wants to bind other people to himself through his work. His self-image is characterized by strength, balance and selflessness.

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Each of these roles has a legitimate meaning in its moderate origin and can be lived by both men and women. In the context of manipulation and mind games, however, these roles take on an exaggerated and unhealthy form.

Although we are talking about a “game” here, it has little to do with fun. From one’s own perspective, every role has a “good” intention, which is to fulfill one’s own needs and confirm one’s own world view.

Each of us has our “favorite role”. Observe your own behavior and get to know your trigger points. Which statements make you angry? When do you tend to justify yourself or take on tasks that completely exceed your capacities?

Take a closer look and increase the time between the external event and your reaction to it. This will help you learn to change your role – because roles are never static!

From this perspective, none of the three roles has a particularly sympathetic or even desirable function.

But why do manipulation and mind games still take place? Each role pursues the goal of scoring a point for itself and raking in the winnings:

The victim does not have to take responsibility and “ideally” gets away without consequences.

The pursuer is gaining power. His world remains divided into black and white and he feels extremely vindicated in his view.

The savior feels like a hero who goes through life waving a flag and celebrating his supposed selflessness and strength. Unfortunately, those who look after others have no time to look after themselves.

The more often you manage to jump into the observer position, the better you will be able to get out of this “game” or even better: not to get involved in the first place!

I am always available on vacation

17. October 2021
By Berias

Are you stressed before your vacation to prepare for it, stressed on vacation because nothing works without you and stressed after your vacation because you have to catch up on everything?
But it doesn’t have to be like that!

We have summarized a few useful points to help you prepare for your vacation.
So you can really enjoy your vacation!

Plan your vacation as far in advance as possible and make sure that the necessary people are informed in good time.

Explicitly name a representative who can be contacted in case of emergencies. Use the out-of-office note in your email program to communicate this during your leave. Inform all your direct work colleagues in advance and also make sure that your deputy is aware of this 😉.

Use a shared storage location or a team environment in daily business.
This is where you store all important projects and work documents.
If an urgent document is needed in your absence, it will be found more quickly if it is not stored locally on your PC.

In order to prepare for all of this, a clear process and rolevunderstandingnis important in the company. I
n our fast-moving and increasingly increasingly complex working world, it is immensely important, that processes grow with the tasks and the company and are a living tool, to create clarity and order.

If Du Dme are interested in this, we can meet for a non-binding coffeee-talk about it.

If there is really no other way, just a wimportant project is pending, or a major completion is imminent, then you usually want to be informed or can be reached for queries.
BUT it must be clearly defined WHO is responsible for WHICH topic. Dme HOW to contact.

Don’t plan any important or large meetings directly after your vacation.
Take a relaxed approach, give yourself some leeway, otherwise the last few days of your vacation will already be working days again.

If you go on vacation with unfinished business, write it down.
Firstly, you’ll get them out of your head and secondly, you’ll have a clear list of things to do when you get back so you can hit the ground running again.

Don’t check your emails in between, don’t catch up on quick updates from the team chat.
Switch off and leave company equipment where it should be on vacation: In the company.

Lecture at the start-up café “Finding ideas”

30. August 2021
By Berias

Under this exciting motto, we were able to give a lecture at Landshut University of Applied Sciences.
Having good and new ideas?
That’s a skill that can be trained!
Most successful people didn’t come up with a great idea out of the blue.
They have trained and exercised their minds beforehand to generate lots of ideas.
The beauty of it is that you can generate ideas non-stop once you have set your mind to it.
And not just in the area of a new business idea, but also ideas for new projects and creative solutions to all kinds of problems.
Our live doodle provides an initial insight into the world of idea generation.
To delve deeper into the topic, we will be publishing a video in the coming months.
If you can’t wait until then and would like some first-hand tips, you can have a virtual coffee with Tobias at any time and exchange ideas!

Change management – the 7 phases of change

14. April 2021
By Berias

Unter diesem spannenden Motto durften wir einen Vortrag an der Hochschule Landshut halten.

Gute und neue Ideen haben? Das ist eine Fähigkeit, die trainiert werden kann!

Die meisten erfolgreichen Menschen hatten nicht aus dem Nichts heraus eine großartige Idee. Sie haben ihren Geist vorher geschult und trainiert, um viele Ideen zu generieren. Das Schöne daran ist, dass man Ideen am laufenden Band hervorrufen kann, wenn man den eigenen Geist einmal darauf eingestellt hat. Und das nicht nur im Bereich einer neuen Unternehmensidee, sondern auch Ideen für neue Projekte und kreative Lösungen für allerhand Problemstellungen.

Unser Live-Doodle gibt einen ersten Einblick in die Welt der Ideenfindung. Um tiefer in das Thema einzusteigen, werden wir in den nächsten Monaten ein Video dazu veröffentlichen. Wer bis dahin nicht warten kann, sondern aus erster Hand ein paar Tipps haben möchte, der oder die kann jeder Zeit mit Tobias einen virtuellen Kaffee trinken und sich austauschen!